Bestselling Cars in Japan- Q3 2020

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JDM cars have been quite popular in our market and are considered a prime choice by many car buyers. JDM stands for Japanese Domestic Market and the term is applied to cars that were built and intended to be sold in the Japanese domestic market.

Related: Bestselling Cars in Japan- H1 2020

According to the data by JADA (Japan Automobile Dealers Association), new vehicle registrations in Japan during the first 9 months of 2020 contracted by 18.1% to 3,400,266 vehicles including passenger cars, kei cars, commercial vehicles, and buses. The figure is almost 750,000 lower than sales from same period in 2019. This was primarily due to the COVID-19 lockdowns which saw production of automobiles came to a complete halt earlier this year.

Bestselling Cars in Japan- Q3 2020 1

Still Toyota remained the bestselling car brand in Japan with Suzuki at second place followed by Honda at the third. The top 10 bestselling brands in Japan (January-September 2020) by sales volume are:

# Brand Q1-Q3 sales 2020 Q1-Q3 sales 2019 % Change
1 Toyota 1,057,708 1,215,999 -13.0
2 Suzuki 469,264 543,924 -13.7
3 Honda 468,689 599,871 -21.9
4 Daihatsu 428,802 521,510 -17.8
5 Nissan 356,960 467,263 -23.6
6 Mazda 137,327 163,070 -15.8
7 Subaru 77,485 107,615 -28.0
8 Mitsubishi 54,021 87,585 -38.3
9 Isuzu 52,103 67,779 -23.1
10 Hino 45,939 56,475 -18.7

Bestselling Cars in Japan- Q3 2020 2

As for passenger cars, 6 out of the top 10 bestselling cars in Japan were Toyota. The all new 4th gen Yaris hatchback emerged on top as the bestselling car in Japan leading the charts with 79,400 units followed by new Raize crossover with 61,035 units & Corolla at the third place with 55,854 units sold. The rest of the 4 contenders in the top-10 list were two each for Honda & Nissan. Honda’s Fit and Freed secured 4th and 7th place whereas Nissan’s Note and Serena were at 9th and 10th place respectively.

# Brand Model Q2-Q3 2020 Q2-Q3 2019 % Change
1 Toyota Yaris / [Vitz] 79,400 [43,712] [81.6]
2 Toyota Raize 61,035 New
3 Toyota Corolla 55,854 48,572 15.0
4 Honda Fit 50,521 43,287 16.7
5 Toyota Alphard 44,311 33,489 32.3
6 Toyota Rumi 34,276 49,206 -30.3
7 Honda Freed 32,393 43,468 -25.5
8 Toyota Harrier 31,533 19,353 62.9
9 Nissan Note 31,085 59,474 -47.7
10 Nissan Serena 30,135 45,928 -34.5

Bestselling Cars in Japan- Q3 2020 3

For the first time, Toyota has decided to go with the Yaris nameplate for Japanese Domestic Market dropping the popular Vitz nameplate which was considered successful ever since the car made its debut back in the late 90s. However in recent years the sales took a hit and Vitz got plunged at the 9th place in terms of sales a year ago prior to the latest generation model was launched.

Related: Bestselling Cars in Japan- Q1 2020

Mini cars (kei-jidousya) or simply kei cars in Japan are vehicles defined by amongst others being shorter than 3.4m with a maximum height of 2m and a maximum width of 1.48m. The engine capacity is restricted to 660cc measured by the Japanese standards.

# Brand Model Q1-Q3 2020 Q1-Q3 2019 % Change
1 Honda N-BOX 150,820 202,048 -25.4
2 Suzuki Spacia 104,832 128,866 -18.7
3 Daihatsu Tanto 96,408 135,044 -28.6
4 Daihatsu Move 74,948 101,478 -26.1
5 Nissan Dayz 72,730 125,863 -42.2
6 Suzuki Hustler 60,385 43,909 37.5
7 Daihatsu Mira 55,486 78,174 -29.0
8 Honda N-WGN 55,082 72.0
9 Suzuki Wagon R 51,127 73,129 -30.1
10 Nissan Roox 48,745   New

Bestselling Cars in Japan- Q3 2020 4

The Honda N-Box maintained its position as the top-selling kei car in Japan even outselling the Toyota Yaris by a huge margin. The N-Box was also the only model of the top-10 bestselling kei cars in Japan thus far in 2020 to have maintained the same position as a year ago. Suzuki Spacia and Daihatsu Tanto swapped their positions for the 2nd & 3rd place, as did the Daihatsu Move and Nissan Dayz for the 4th & 5th positions. The Hona N-WGN re-entered the top-10 charts from its 11th place a year ago while the Nissan Roox is a new model that was launched earlier this year.

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Heels
3 months ago

With that panache and flowing gown, she is wearing joggers instead of heels. What kind of symbolism is that?