Race to Launch the Cheapest New Sedan in Pakistan

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As the Auto Policy 2016-21 is approaching its end, newcomers are speeding up to introduce as many products as they can to avail the benefits of the prevailing policy. So far these newcomers were mainly targeting those with good purchase power, with most of the options priced above PKR 4 million bracket. Now however we will soon be able to welcome sedans that are priced for mass market buyers.

Changan Alsvin

Race to Launch the Cheapest New Sedan in Pakistan 1

Master Motors which is the company behind introducing Changan branded vehicles in Pakistan is in process of introducing the Alsvin sedan in Pakistan most likely within the next 3 months. Although the company has not yet revealed the prices or technical specs of the 1.5L sedan that will primarily compete against Toyota Yaris and Honda City, the recent news reports suggest that the automaker intends to launch it as the cheapest sedan in the market, ideally to be priced between PKR 2.0 to 2.5 million.

Proton Saga

Race to Launch the Cheapest New Sedan in Pakistan 2

However Changan Alsvin isn’t the only option that’s bound to be termed as the ‘cheapest new sedan’ in Pakistan. Al-Haj Automotive, the one behind introducing Proton cars in Pakistan is well on course to introduce the 1.3L Saga sedan. Like Changan Alsvin, the Proton Saga is also aimed towards grabbing a decent share of sedan market with an attractively low price tag. No official word from the company regarding pricing is available yet, but as per our sources the base variant will fall around the price tag of Suzuki Cultus which means Proton is eyeing the same price bracket for Saga which Changan is aiming for the Alsvin.

BAIC D20

Race to Launch the Cheapest New Sedan in Pakistan 3

But things won’t just end here. Sazgar Engineering Works is in process to introduce BAIC range of vehicles in Pakistan which includes the D20 sedan that comes in both 1.3L and 1.5L engine options. Elsewhere the D20 comes in hatchback as well as sedan form and has been spotted testing on our roads in hatchback guise multiple times already. However it was recently learnt that the company will be launching the sedan iteration instead of the D20 hatchback. And it will be the third new sedan in our market that is gazing at the same price bracket and as revealed by their Director Marketing, it will cost same as Suzuki Cultus.

Related: 2021 Will See Many New Sedans in Pakistan

All these sedans are expected to be introduced within the next few months and will be battling to grab the title of being the ‘cheapest new sedan’ in Pakistan. Bear in mind all the 3 new sedans will come available in multiple variants and multiple transmission options, so while the base models will ideally be priced around PKR 2.0 million, the up-spec versions will cost higher but will still fall below PKR 2.5 million mark as revealed by our sources.

If three more options are introduced in a price less than that of the existing Honda City & Toyota Yaris sedans, then it will be a huge boost to the sedan segment that has long remained starved for variety. Plus according to the company officials, these new vehicles will have better equipment on offer when compared to the existing options. But the key thing is the quality & after sales support which will determine the true success of these new sedans in our market. We won’t have to wait too long to see which one of the 3 will actually be the cheapest sedan in Pakistan. Fingers crossed, are you ready to welcome the ‘new’?

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Mahmood Ali Khan
11 days ago

if really price same as cultus then sure will be a hit. nobody will buy city or yaris if they get low price quality sedans. also all 3 are good looking

Mark Assad
Reply to  Mahmood Ali Khan
9 days ago

Changan,Proton and BAIC won’t last that long in the Pakistan market just like what they’ve did with other countries where they used to do business..Suzuki,Toyota and Honda are most established ones.

Khurram
10 days ago

Well, for us long-term ownership is a reason of owning a car therefore, we shall Inshaa Allah buy a Toyota Yaris.

Xubair
Reply to  Khurram
9 days ago

Even if it’s price is 3 million??

Khurram
Reply to  Xubair
8 days ago

3 million, I thought, the base variant costs under 2.5million.

Khurram
Reply to  Xubair
8 days ago

Anyway, with a Toyota comes piece of mind borne from our usage of the product. The longevity of the Toyota product resulting in low maintenance cost is the reason that we decided to choose it. The similar user experience with KIA or these other brands as of now is unsupported and this support cannot be achieved until passage of three to five years at least. I don’t think that we are going to wait that long and if we did, we are bound by our nature of not taking a risk to stray from tried and tested user experience.

Mark Assad
9 days ago

People would still buy a Toyota Yaris over the outdated Saga and D20 which are based on very old platforms..Alsvin is small but not that good..

Khurram
Reply to  Mark Assad
8 days ago

I agree, at-least Toyota has an established name among its users. The name has been known because of first hand experience with vehicle and in absence of this user rating Saga, or Alsvin are going to detract a lot of buyers.