South Korean automaker Kia has revealed the new K3 and K3 Plug-in Hybrid at the ongoing Shanghai Auto Show 2019. The latest version of the mid-sized sedan has been designed and engineered specifically for the Chinese market, by its venture partner Dongfeng Yueda Kia Motors (DYK).
Following the debut at the Shanghai Auto Show 2019, the K3 will go on sale across China in the second quarter of the year. According to the Head of Brand and Marketing at DYK, Jay Yoon:
“The K3 has been designed and engineered with Chinese drivers in mind, and is built locally with a range of features and characteristics aimed at exceeding the high expectations of young Chinese drivers. With more space and technology than ever and a stunning new design inside and out, the new K3 isn’t just a rational choice, but a highly desirable one, too.”
The new Kia K3 is available with a choice of two gasoline engines: a 1.5-liter gasoline engine, and a 1.4-liter turbocharged gasoline direct injection (T-GDi) engine. The K3 Plug-in Hybrid is also revealed for the first time in Shanghai, designed to consolidate DYK’s position as a leader in the new energy vehicle market.